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Appel de la Jeunesse: Video and actions for young people on EDCs

The recent campaign Générations Cobayes by Appel de la Jeunesse focuses on endocrine disrupting chemicals (EDCs) is targeted at 18 – 35 year olds to raise awareness of the risks of exposure to EDCs and get people more involved to remove these chemicals from our daily lives.

Members of the campaign have recently given presentations at universities focusing on the storyline of a single date called "Let’s talk about sex" from dating to using beauty products and condoms, the majority of products containing endocrine disruptors.

In February, the campaign launched a quiz based on the same theme. More than 30,000 people (initial goal 10,000) have taken the quiz and more than 7,000 people have signed up to receive advice via email based on the knowledge of the subject.

Following the quiz, a video for the campaign was released called ‘Protect your hormones’ available here

Future activities include a planned media breakfast briefing, continuous updates via the Facebook page and more videos and articles in health focused magazines. Several members of the campaign were present at the FIFE festival which had a strong focus on the impacts of EDCs on our health with the two films The Human Experiment and In Small Print.

Originally posted on 6 March 2014

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