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EPHA: Unified EU Programme to boost children’s fruit, vegetables and milk consumption?

Following the publication of the EU Commission’s legislative proposal for the merger of the aforesaid schemes, related associations strongly reacted considering such a fusion to be counterproductive.

Conflicts may arise regarding earmarked funds since both schemes are not at the same level of development. Significant differences in terms of objectives and communication aspects will become too difficult to sort out.

The EU School Fruit Scheme (SFS) was built to increase fruit and vegetables consumption inducing low carbohydrate diet, high fiber intake and other nutrition shortage. The current additional demand for fruit and vegetables promoted by the SFS may then conflict greatly against the School Milk Scheme (SMS) objectives, both messages will have then to be weakened or diluted, targeting blurred objectives and poor results.

More information on the school schemes available here

The full EPHA Joint Press Statement is available here

Originally posted on 6 March 2014

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